LA28-USOC joint venture snags Nike as first partner
Nike Plays Hardball to Keep Its Athletes - WSJ
Report: Nike sign US Olympics deal for LA 2028 - SportsPro
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike takes marketing gold with neon-yellow shoes
Nike Contracts Forcing Track Athletes to Get Creative With Race Quotas – Sportico.com
/https://www.thestar.com/content/dam/thestar/sports/olympics/2012/08/11/london_2012_nikes_volt_shoes_capture_marketing_gold/nikeshoes.jpeg "London 2012: Nike's Volt shoes capture marketing gold | The Star")
London 2012: Nike's Volt shoes capture marketing gold | The Star
How Nike Brilliantly Ruined Olympic Marketing Forever
Nike runs outdoor ad celebrating Farah's double Olympic victory
Nike and U.S. Olympic Committee Launch Free, Online Training For Volunteer Youth Coaches, Inspired By The Aspen Institute's Project Play 2020
NIKE TO SUPPLY OLYMPIC COMMITTEE (IOC) AT RIO 2016
Olympics-USOC and Nike extend partnership through 2020 | Fortune
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Nike, Coca-Cola Are the Brands Most Associated With the Olympics
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
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Non-sponsor Nike is brand most associated with Olympics
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Hong Kong distance runner Wong Wan-chun fears Nike sponsorship issue could derail Paris Olympics bid | South China Morning Post
Simone Biles Leaves Nike for a Sponsor That Focuses on Women - The New York Times
Nike to Continue USOC Sponsorship Through 2020 | Sports Destination Management
How Nike Brilliantly Ruined Olympic Marketing Forever
Nike set to become first major sponsor of Los Angeles 2028
NIKE TO SUPPLY OLYMPIC COMMITTEE (IOC) AT RIO 2016
British Olympic hopefuls hit by Nike sponsorship cuts
Nike Brand Profile & Strategy - Sportcal
